Responsive Text
16 February 2012
Interesting experiment by Frankie Roberto, taking responsive design to the extreme by selectively displaying copy at different screen widths using HTML classes and media queries.
The tricky part seems to be designing your copy for mobile first.
I tend to edit copy from more words to fewer; the copy equivalent of designing for desktop browsers first. It may improve my writing if I can learn to write more tersely and add copy later.